Illustrative sample
Top Shelf Goalie
One player steps into the crease and stops ten shots with their body while spectators watch the scoreboard.
Real work
Go bigger. Bring everyone in.
At Lite-Brite: Worlds of Wonder in Santa Monica, LED environments gave visitors both a giant arcade to play and a colourful world to explore.

Delivered experience · Santa Monica
A wall-sized game. A shared win.
Visitors play together on the giant arcade at Santa Monica Place. The full wall and illuminated platform make the game visible to the whole group.

Delivered experience · Santa Monica
Surrounded by the world.
A child explores the 360° LED theatre at Lite-Brite: Worlds of Wonder. The bright ocean scene shows the scale a room can take on.
The guest journey
A clear way in.
A reason to stay.
Step into the crease
A clear mark establishes the player’s position.
Stop ten shots
Players reach and move to block the incoming pucks.
See the save
A replay and score make the moment legible to the crowd.
Leave with a result
Offer a save card and an optional place on the leaderboard.
Existing capability
Large-wall content was delivered for Mythos at the CNE; the studio’s motion engine supports camera-tracked games.
Developed for your version
This goalie game, LED setup and event-specific scoring need an integrated proof and calibration.
The practical details
Make room for
the whole experience.
These are planning assumptions for the sample. Your venue, audience and operating hours shape the final specification.
- Space & power
- 20 × 10 ft play zone; allow roughly 30 × 25 ft overall for wall, barrier and queue. Dedicated game circuit plus separate LED service.
- Guests & pace
- One featured player; about 60 seconds per game. Planning target about 50 players/hour including changeover.
- People to run it
- One technician; add a host for briefing and busy queues.
- Venue checks
- Keep the camera sightline clear and the play zone separated from the queue.
- Set achievable movement ranges and offer an assisted or adapted play mode.
- Survey LED structure, power, screen brightness and sightlines before bidding.
Creative directions
Your story changes everything.
These fictional directions show how the format can serve a different brief.
Change the sport
Build a soccer keeper, lacrosse crease or dodgeball challenge.
Catch the product
Turn the mechanic into a playful catch-or-block launch game.
Play toward a cause
Let an agreed sponsor contribution respond to a clearly defined score.
What we build for your brief
Three studio workstreams shape this direction. Your proposal defines the final deliverables and keeps vendor costs separate.
- Your game world
Team or brand art, rink treatment, challenge and save-card creative.
- The body-controlled game
The ten-shot mechanic, scoring, replay and leaderboard behavior.
- The installation integration
Calibrate the motion engine, camera and LED presentation in the agreed play zone.
Studio planning allowance · CAD
$90K–$130K
Planning allowance in CAD, before HST. Studio creative and software are separate from third-party hardware, fabrication and site costs. Final scope and live operating hours are agreed in the proposal.
Third-party costs. LED rental, wall structure and AV service are separately bid.
Schedule. 6–11 weeks · planning window from prototype start to opening; approvals and venue requirements affect it.
Download producer briefDuring the run—and after it
The live plan assigns player briefing, technical calibration, reset and queue control. Load-in typically needs a setup day for this sample; the awarded AV plan sets actual access times.
What the recap can tell you
The recap can report scored games and completion rates, with optional leaderboard identifiers and consented contacts counted separately from anonymous plays.
Make it your own
Bring the brief.
We’ll shape the possibilities.
Tell us the audience, the moment and what you want them to do. A venue or final budget can come later.