28 September 2026
Immersive projection room
Tidewater
An underwater world wraps the room. Guests’ movement creates bioluminescent blooms and changes the life around them.
Useful for: Existing experience venues · Brand worlds · Ticketed or hosted installations
Proven format · new world
Studio planning allowance · CAD
$100K–$200K
Before HST. Third-party costs are additional:
Projectors, rigging, audio, room preparation and venue AV are separately bid.
Initial programme
6–11 weeks
initial planning window; room size, creative scope and existing AV determine the final programme.
What we build for your brief
These are the studio workstreams for this direction. The agreed proposal defines the deliverables and separates hardware and other vendor costs.
- An original world
Story, environmental art and a shared finale across walls and floor.
- Responsive interactions
The rules and visual responses that connect guest movement to the world.
- Room-specific integration
Adapt sensing and show control to the surveyed room and AV design.
The guest journey: Cross the threshold → Find the response → Explore together → Catch the finale
Why this is a credible starting point
Existing capability
Four LiDAR-interactive shows were delivered at Illuminarium across Toronto, Atlanta and Las Vegas.
What is developed for this version
Your story, room geometry, interaction and site-specific AV design are custom.
Operating snapshot
- Space and power
- Sample allowance: a clear room about 40 × 25 ft with ceilings at least 12 ft. Several 20 A circuits for the AV plan.
- Guests and pace
- Sample target: 30–80 simultaneous guests; roughly 200–300/hour in a self-guided flow, subject to occupancy and dwell testing.
- People to run it
- Venue hosts manage entry and circulation; technical operation is scoped for the live hours.
Confirm with the venue
- Confirm a clear projection envelope, darkening, HVAC, exits and accessible circulation.
- A sensor and projector survey is needed around pillars, ceiling height and surface finishes.
- Agree sound limits, expected dwell and any quiet or lower-stimulation sessions.
During the run
The sample allows three to five installation days; site conditions set the real access plan. Define operator training, daily calibration, fault response and future content refreshes in the proposal.
What the recap can tell you
Admissions or observed sessions provide a basis for visits. Dwell can be sampled or instrumented; repeat visits require an agreed ticketing or identification method.
Next step: shape the scope together.
Send the studio your audience, event date or timing, venue if known, and the action you want guests to take. The conversation can identify the creative direction, venue checks and whether a prototype is needed before a build proposal.
hello@secretlocation.com · Selected idea and sample
Planning allowance in CAD, before HST. Studio creative and software are separate from third-party hardware, fabrication and site costs. Final scope and live operating hours are agreed in the proposal. This is a planning illustration, not a quote or a guarantee of guest throughput or commercial results.